SHSP Strategy Implementation Support


The Safety Center serves as the outreach and communication arm for Louisiana’s Strategic Highway Safety Plan (SHSP) efforts. Our staff take the lead in facilitating the SHSP’s Communication’s Coordinating Council.


Our staff work with prominent transportation safety leaders from the Louisiana Department of Transportation & Development (DOTD), the Louisiana Highway Safety Commission (LHSC) and Louisiana State Police (LSP) to ensure congruency between two statewide safety-focused plans, the Strategic Highway Safety Plan (SHSP) and the Highway Safety Plan (HSP). The MAP-21 bill, now FAST Act, requires close coordination of the planning process, implementation and outcomes of both plans.



The Safety Center is positioned to support DOTD’s leadership of the Strategic Highway Safety Plan (SHSP). The SHSP requires involvement and cooperation of various stakeholder groups with different levels of expertise in road safety. Support for these efforts is provided through:


  1. technical assistance via action planning, workforce development and training;
  2. communication and coordination through the SHSP Communications Coordinating Council;
  3. technology transfer of best practices and countermeasures that work; and
  4. evaluation of plan outcomes and outputs


The LCTS Staff works closely with Louisiana DOTD’s Highway Safety Section staff to provide technical assistance to state, regional and local stakeholders involved in the implementation of SHSP.


Questions? Contact Safety Initiatives Manager Rudynah Capone at 225-767-9718 or email



Destination Zero Deaths Video

Louisianans Speak Out on Traffic Safety

Toward Zero Deaths Video


News and Reports


January 2018

Louisiana’s Destination Zero Deaths website gets a new look featuring more marketing tools and resources. Visit here.


December 2017

Over 300 safety stakeholders gathered for highway safety summit. View agenda and presentations here.


November 2017

Motorists encouraged to take the “Move Over” law seriously in a weeklong PSA campaign. View the PSA video here.


October 2017

Louisiana’s Strategic Highway Safety Plan (SHSP) was recently updated. View the updated plan here.


March 2017
LTRC’s Safety Center staff presents Communications Coordinating Council efforts toward consistent highway safety messaging at Lifesavers Conference 2017 View presentation here


Calls to Action

It Only Takes Two Seconds, Click It or Ticket: A Call for Action in support for seatbelt policy implementation.
Read full story here


Drive Sober: A Call for Action in support for Drive Sober or Get Pulled Over campaign.
Read more


Communication Documents

SHSP Communication and Marketing Plan


Destination Zero Deaths “Safety Messages” Scheduler Year 2018


SHSP Regional Communication & Outreach Plan DRAFT Version 1


Tools and Resources Click for more

NHTSA Campaigns

FHWA SHSP Community of Practice

Louisiana Destination Zero Deaths

National Toward Zero Deaths Strategy


News Archives

Traffic Safety Roundup E-news Sign Up & Archives


Other SHSP News Archives




4101 Gourrier Ave.

Baton Rouge, LA 70808

Phone: (225) 767-9131